The effectiveness of a media-led intervention to reduce smoking among vietnamese-american men

Christopher N H Jenkins, Stephen J. McPhee, Anh Le, Giao Qui Pham, Ngoc The Ha, Susan L Stewart

Research output: Contribution to journalArticlepeer-review

58 Scopus citations

Abstract

Objectives. This study evaluated an anti-tobacco campaign targeting Vietnamese men in San Francisco, Calif. Methods. The intervention included Vietnamese-language media, health education materials, and activities targeting physicians, youth, and businesses. Evaluation involved pretest and posttest cross-sectional telephone surveys and multiple logistic regression analyses designed to identify variables associated with smoking and quitting. Results. At posttest, the odds of being u smoker were significantly lower (odds ratio [OR] = 0.82, 95% confidence interval [CI] = 0.68, 0.99), and the odds of being a quitter were significantly higher (OR = 1.65, 95% CI = 1.27, 2.15), in San Francisco than in a comparison community. Conclusions. Despite modest success, further efforts am needed to reduce smoking among Vietnamese American men.

Original languageEnglish (US)
Pages (from-to)1031-1034
Number of pages4
JournalAmerican Journal of Public Health
Volume87
Issue number6
StatePublished - Jun 1997
Externally publishedYes

ASJC Scopus subject areas

  • Public Health, Environmental and Occupational Health

Fingerprint Dive into the research topics of 'The effectiveness of a media-led intervention to reduce smoking among vietnamese-american men'. Together they form a unique fingerprint.

Cite this