Survey of Farmers Market Managers in California: Food Safety Perspectives

Alda F.A. Pires, Esther A. Kukielka, Viktoria Haghani, James K. Stover, Thais de Melo Ramos, Julia Van Soelen Kim, Michele T Jay-Russell

Research output: Contribution to journalArticlepeer-review


We conducted a survey to characterize certified California farmers markets (FMs) regarding location, seasonality, size, product, product labeling, advertising methods, postharvest practices, regulations governing vendors, training offered, and training interests. Data obtained from the survey highlight the need for improvement regarding food safety and can serve as a basis for development of collaborative education by Extension educators, regulatory agencies, and FMs. Extension professionals can play a proactive role in such training opportunities, focusing outreach efforts for training according to applicable findings and including online training venues to maximize reach to stakeholders.

Original languageEnglish (US)
Pages (from-to)1-13
Number of pages13
JournalJournal of Extension
Issue number5
StatePublished - Oct 2020


  • animal products
  • farmers markets
  • food safety
  • outreach
  • vegetables

ASJC Scopus subject areas

  • Education


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