Encoding flexibility revisited: Evidence for enhanced encoding of stereotype-inconsistent information under cognitive load

Jeffrey Sherman, Frederica R. Conrey, Carla J. Groom

Research output: Contribution to journalReview article

29 Scopus citations

Abstract

This experiment tested two key components of the Encoding Flexibility Model of stereotyping. Results demonstrated that a cognitive load increased the attention paid to stereotype-inconsistent information, and decreased the attention paid to stereotype-consistent information. Cognitive load also enhanced the perceptual encoding of inconsistent information while diminishing the perceptual encoding of consistent information. Implications of these results for the role of efficiency and the interaction of motivation and ability in social cognition are discussed.

Original languageEnglish (US)
Pages (from-to)214-232
Number of pages19
JournalSocial Cognition
Volume22
Issue number2
DOIs
StatePublished - Apr 1 2004
Externally publishedYes

ASJC Scopus subject areas

  • Social Psychology
  • Developmental and Educational Psychology

Fingerprint Dive into the research topics of 'Encoding flexibility revisited: Evidence for enhanced encoding of stereotype-inconsistent information under cognitive load'. Together they form a unique fingerprint.

  • Cite this