Direct to consumer advertising of prescription drugs

J. R. Hoffman, Michael S Wilkes

Research output: Contribution to journalArticle

51 Citations (Scopus)
Original languageEnglish (US)
Pages (from-to)1301-1302
Number of pages2
JournalBritish Medical Journal
Volume318
Issue number7194
StatePublished - May 15 1999

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Prescription Drugs
Direct-to-Consumer Advertising

ASJC Scopus subject areas

  • Medicine(all)

Cite this

Direct to consumer advertising of prescription drugs. / Hoffman, J. R.; Wilkes, Michael S.

In: British Medical Journal, Vol. 318, No. 7194, 15.05.1999, p. 1301-1302.

Research output: Contribution to journalArticle

Hoffman, J. R. ; Wilkes, Michael S. / Direct to consumer advertising of prescription drugs. In: British Medical Journal. 1999 ; Vol. 318, No. 7194. pp. 1301-1302.
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